Why Is Bea Arthur Trending On Twitter?

An investigation into how the beloved 'Golden Girl' got back in the news

February 21, 2019
Bea Arthur

Carlo Allegri / Staff

Dear pals and confidants, you might have noticed that this morning the world awoke to Bea Arthur being a trending topic on Twitter. Nestled nicely between #ThursdayMotivation and #MakeMeCringeIn4Words sat the name of the legendary actress, the one which as traveled down the road and back again.

But why was everyone talking about The Golden Girls star?

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This was not a birthday or a significant anniversary for Bea Arthur. It didn't seem to be a date associated with the stellar sitcom, which aired from September of 1985 to May of 1992. What was it about this week in February that made us all remember the genius of Maude?

Some feared the worst, as is often the case with Twitter. But her name didn't appear to be involved in any nefarious acts or ideas. There wasn't some awful quote that had been dug up or some production assistant's sad recollection. Why was Bea Arthur trending? For many, they stepped into the storm already in progress, and decided to just enjoy the unexplained ride.

Bewildered and pleased, the internet has spent most of the morning posting their favorite Bea pictures and Golden Girls wisdom, but how did we get here in the first place? A quick search shows a couple of interesting Arthur-adjacent items that might provide a clue.

The first is this great piece from Forbes, talking about some of the amazing support Bea Arthur lent to the homeless LGBTQ+ community while alive, and after her passing. She generously raised money for the Ali Forney Center, the country’s largest agency devoted to homeless youth in the LGBTQ+ community. She also left the organization $300,000 in her will. It's an excellent example of the kindness of the star, but still likely not why she's trending.

There's also the recent report of a Golden Girls themed cruise that is set to hit the high seas next year. Maybe that was the impulse for the online rise in popularity. Was it the promise of celebrating the show with like-minded friends that had people remembering Dorothy? Could a karaoke trip to the "Rusty Anchor" inspire this rush of tweets? Maybe, but still no.

It appears the culprit is Chrissy Teigen. Twitter is crediting this random baby name idea with sparking a morning full of photos and fun. Teigen is the queen of Twitter, but this might be her greatest trick yet.

While we are here for all of this Bea Arthur appreciation, it should be noted that today actually is an important day in The Golden Girls universe. On this date in 1934, Rue McClanahan was born. So don't stop with the Dorothy, but please add your honors to Blanche Devereaux. Let us thank them all for being a friend.